Last updated 19 October 2026
How we handle your personal data, and the research data you send us.
Lyriat Ltd is the data controller for the contact details and correspondence of people who get in touch with us and, in most cases, a processor for personal data contained in datasets clients send for analysis. We use your information only to respond to you and to deliver the work you ask for, and we never sell it.
Data controller
| Details | |
|---|---|
| Data controller | Lyriat Ltd, trading as Lyriat Analytics |
| Company number | 13951728, registered in England |
| Address | 27 Old Gloucester Street, London WC1N 3AX, United Kingdom |
| Contact for data matters | d.schneider@lyriat.com |
Categories of data
| What | When | Why |
|---|---|---|
| Name and email address | When you get in touch or order | To reply and to deliver the service |
| Phone number and messages | If you call us or message us on WhatsApp | To reply, and to arrange and hold a call back |
| Organisation and role | If you provide it | To invoice and to scope the work |
| Project details | In your enquiry | To quote accurately and carry out the work |
| Files and datasets you send | When you share them | Solely to perform the work you asked for |
| Correspondence | Throughout | To keep a record of what was agreed and delivered |
| Invoicing and payment records | When you pay | To meet our accounting and tax obligations |
UK GDPR Article 6
Where we process personal data contained in a dataset you send us, we do so as your processor and on your documented instructions. You remain the controller for that data, and your own lawful basis and participant consent govern it.
Sharing
Data you send is accessed only by the people working on your project. We do not sell data, and we do not share it for marketing.
| Recipient | What they receive | Why |
|---|---|---|
| Our email and file-storage providers | Correspondence and files at rest | To receive and store what you send us |
| WhatsApp (Meta Platforms) | Your phone number, profile details and information about your messages; message content is end-to-end encrypted | If you contact us on WhatsApp. WhatsApp's own privacy policy also applies |
| Our website hosting provider | Technical data such as IP addresses in server logs | To serve and secure the website |
| Our accountants | Invoices and payment records | Statutory accounts |
Retention
How data is protected
This website
This website does not use analytics, advertising or tracking cookies. If that changes, we will update this policy and ask for your consent where the law requires it.
UK GDPR
You have the right to access the personal data we hold about you, to have it corrected or erased, to restrict or object to processing, to data portability, and to withdraw consent where that is our basis. Email d.schneider@lyriat.com and we will respond within one month.
If you are not satisfied with our response, you can complain to the Information Commissioner's Office at ico.org.uk or on 0303 123 1113. We would rather you raised it with us first, but you are not required to.
Outside the UK
Research data you send us is not transferred outside the UK unless you specifically agree to it. Where one of our service providers processes data outside the UK, we rely on the safeguards UK GDPR requires, such as adequacy regulations or the International Data Transfer Agreement.
Common questions
Both, depending on the data. We are the controller for your contact details and correspondence. For personal data inside a dataset you send us for analysis, we act as your processor on your instructions — you remain the controller.
Yes. Tell us when you get in touch and we will complete your DPA, NDA or information governance schedule before any data is transferred.
Email d.schneider@lyriat.com. We will delete project data on request, subject only to invoices and financial records we are legally required to keep for six years.